Job Description
Our client is a French national automotive supplier which has 4 business groups: Interior Systems, Clean Mobility, Electronics, and Seating.
Business Development Executive
- Responsible for developing and executing marketing strategies while managing both internal and external communication initiatives.
- Emphasizes local engagement and collaboration with various departments to enhance brand visibility and support business objectives.
- Implement and promote the corporate brand strategy within the local context, ensuring alignment with overall company goals.
- Develop and manage internal communication channels to keep employees informed and engaged, including newsletters, intranet updates, and internal events.
- Create and execute strategies to enhance employee branding externally, showcasing company culture and values through various platforms.
- Organize internal events such as team-building activities, workshops, and presentations that foster collaboration and communication among employees.
- Work with other departments to create and update presentations and communication materials that reflect their initiatives and achievements.
- Conduct market research and analysis to identify trends, customer needs, and competitive landscape.
- Prepare and facilitate competitor workshops, maintain competitor databases, and analyze competitor strategies.
- Support the management team in maintaining databases and organizing activities for major business analysis, including sales tracking by customer and product family.
- Simulate market positions for products across different geographies and monitor market shares.
- Prepare comprehensive reports for Division and Group levels, supporting the Mid Term Plan process and product planning.
- Work closely with the Asia Business Group and other teams to align marketing strategies and share market insights.
- Track marketing initiatives, benchmark trends, and analyze competition on a weekly basis.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Master’s degree or relevant certifications (e.g., CIM, Digital Marketing) is a plus.
- Minimum of 3-5 years of experience in marketing and communication roles, preferably in the automotive or related industry.
- Proven track record in managing marketing campaigns and communication strategies.
- Strong analytical skills with the ability to interpret data and market trends.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing tools and platforms (e.g., SEO, social media).
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Strong interpersonal skills and the ability to work collaboratively across teams.
- Familiarity with CRM software, marketing automation tools, and data analysis software.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and graphic design tools (e.g., Adobe Creative Suite) is a plus.
- Creative thinker with a proactive approach to problem-solving.
- Detail-oriented and organized, with a strong focus on quality and results.
- Ability to adapt to changing priorities and work under pressure.