Job Description

More than just a recruitment company. At PRTR, we have been a part of our customer's success for 30 years as their total HR solutions partner. With 550 dedicated professionals and over 15,000 outsourced staff, we will continue to carry out our mission to develop a better career, a better life, and a better society, and thrive to become the No.1 people solutions organization in Southeast Asia.

Job Summary:

The Division Manager of Sales & Marketing is responsible for crafting and executing strategic sales and marketing plans within the company. This position bridges long-term strategy with day-to-day operations, focusing on boosting market share, increasing brand visibility, and ensuring flawless execution in the Thai snack food market.

Key Responsibilities:

• Strategic Leadership and Integration:
• • Developing and implementing sales and marketing strategies to strengthen brand equity and achieve business objectives while overseeing daily operations.
  • Aligning sales goals with marketing efforts to optimize the impact at all customer touchpoints.
  • Leading cross-functional collaboration, particularly with Product Development, Supply Chain, and Customer Service, to maintain consistent brand messaging and operational efficiency.
• Sales and Marketing Execution:
• • Managing and executing business plans, including sales forecasting, market analysis, and marketing campaigns, ensuring alignment with operational goals.
  • Driving the sales team to meet targets using innovative sales strategies and effective customer engagement techniques.
  • Overseeing marketing activities, such as digital campaigns, public relations, event management, and traditional advertising, ensuring they are consistent with brand identity and objectives.
• Team Development and Leadership:
• • Leading, mentoring, and managing a team of sales and marketing professionals, encouraging collaboration, skill development, and high performance.
  • Implementing comprehensive training programs to enhance team capabilities and foster career growth.
  • Establishing clear performance metrics and providing regular feedback on team performance and individual contributions.
• Market and Competitive Analysis:
• • Monitoring market trends, consumer behavior, and competitor activity, providing insights to inform strategy and operations.
  • Utilizing market data to identify new opportunities for product innovation and market growth.
  • Regularly reporting on market conditions, sales performance, and marketing ROI to senior management.
• Customer and Stakeholder Relationship Management:
• • Building and maintaining strong relationships with key accounts, including retailers, distributors, and strategic partners.
  • Supporting business objectives by fostering strong partnerships with stakeholders and customers.
• Financial and Budget Management:
• • Overseeing the sales and marketing budget, ensuring efficient resource allocation and alignment with company goals.
  • Monitoring spending, assessing the ROI of sales and marketing initiatives, and adjusting strategies to optimize financial performance.
  • Providing senior management with regular updates and insights, ensuring strategies align with broader business objectives.

Qualifications:

• Demonstrated experience in sales and/or marketing management, ideally in the snack food industry or FMCG sector.
• Strong leadership and team management skills to drive results and nurture a collaborative work environment.
• Excellent analytical abilities with expertise in market research, consumer trends, and financial reporting.
• Exceptional negotiation and relationship-building skills.
• A Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.