Job title: Marketing Manager (Real Estate & Lifestyle) - 180K
Job type: Permanent
Emp type: Full-time
Industry: Real estate
Functional Expertise: Marketing & Public Relations
Salary type: Monthly
Salary: Negotiable
Location: Bangkok, TH
Job published: 2025-01-06
Job ID: 129934
Contact name: Chanyanuch Kornpreecha

Job Description

More than just a recruitment company. At PRTR, we have been a part of our customer's success for 30 years as their total HR solutions partner. With 550 dedicated professionals and over 15,000 outsourced staff, we will continue to carry out our mission to develop a better career, a better life, and a better society, and thrive to become the No.1 people solutions organization in Southeast Asia.

Our client is looking for an experienced Marketing Manager to lead the strategy for real estate and lifestyle projects. The ideal candidate will have expertise in promoting sustainable and wellness-focused developments, driving brand growth, and engaging target audiences.

Job Description:

Strategic Leadership:

  • Leading marketing efforts, developing strategies, and executing campaigns for lifestyle and real estate projects.

Experience in Real Estate & Lifestyle Marketing:

  • Promoting projects with a focus on sustainability, wellness, and active living.

Brand Development:

  • Creating and positioning strong brands that resonate with target audiences, especially those seeking balance or an active lifestyle.

Consumer Insight & Market Analysis:

  • Segmenting markets, understanding consumer behaviours, and tailoring strategies to meet diverse needs.

Digital & Traditional Marketing:

  • Executing integrated campaigns across digital (social media, SEO) and traditional channels (print, events).

Partnership Development:

  • Establishing strategic partnerships to enhance project value and drive engagement.

Leadership & Team Management:

  • Managing and inspiring a marketing team to achieve successful outcomes.

Creative & Analytical:

  • Combining creative concepts with data-driven decision-making to optimize campaigns.

Strong Communication Skills:

  • Crafting compelling narratives for both internal and external audiences.

Adaptability & Innovation:

  • Adapting to new trends and introducing innovative strategies to meet evolving market demands.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field (Master's degree is preferred).
  • 8+ years of marketing experience in real estate, lifestyle, or related industries.
  • Experience in branding, digital marketing, and consumer behaviour analysis.
  • Strong leadership, communication, and project management skills.