Job title: Head of Marketing
Job type: Permanent
Emp type: Full-time
Industry: Health & Beauty
Functional Expertise: Marketing & Public Relations
Salary type: Monthly
Salary: Negotiable
Location: Bangkok, TH
Job published: 2025-04-25
Job ID: 135647
Contact name: Patthanamon Chollapopwibul

Job Description

More than just a recruitment company. At PRTR, we have been a part of our customer's success for 30 years as their total HR solutions partner. With 550 dedicated professionals and over 15,000 outsourced staff, we will continue to carry out our mission to develop a better career, a better life, and a better society, and thrive to become the No.1 people solutions organization in Southeast Asia.

Overview:

We are looking for a Head of Marketing who is passionate about building beauty and personal care brands that stand out. This is a high-impact leadership role for someone who thrives in a dynamic, fast-paced environment and is ready to shape the future of a growing startup in the Beauty & Personal Care space.

As our Head of Marketing, you will be responsible for leading the end-to-end strategy and execution of all marketing efforts—balancing the creative with the analytical, the strategic with the operational.

Key Responsibilities:

  • Leading the development and execution of holistic marketing strategies to drive brand visibility, consumer engagement, and business growth.
  • Overseeing all marketing operations, including brand, digital, content, PR, and trade marketing.
  • Analyzing market trends, consumer behavior, and the competitive landscape to inform marketing decisions.
  • Planning and managing the annual marketing budget with a strong ROI-driven mindset.
  • Building, coaching, and leading a high-performing marketing team.
  • Driving innovative digital campaigns across platforms, with a strong focus on performance marketing and content strategy.
  • Collaborating cross-functionally with Sales, Product, and Management to align on business goals.
  • Owning brand storytelling—crafting compelling narratives that resonate with target audiences.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field (Master’s is a plus).
  • Minimum 3 years of managerial experience in marketing, with a strong track record in the Beauty & Personal Care industry.
  • Strong knowledge of digital marketing, content creation, influencer marketing, and analytics tools.
  • Proven experience in both strategy development and hands-on execution.
  • Exceptional leadership, communication, and stakeholder management skills.
  • Entrepreneurial spirit—being hands-on, energetic, adaptable, and thriving in a startup or fast-scaling environment.
  • A dynamic and active marketer who thinks outside the box.
  • A challenger mindset—embracing growth, change, and bold thinking.
  • A data-driven creative—balancing insight with intuition.