Job Description
More than just a recruitment company. At PRTR, we have been a part of our customer's success for 30 years as their total HR solutions partner. With 550 dedicated professionals and over 15,000 outsourced staff, we will continue to carry out our mission to develop a better career, a better life, and a better society, and thrive to become the No.1 people solutions organization in Southeast Asia.
Job Description
- Developing and spearheading strategic planning and marketing plans for assigned products, ensuring successful rollouts and implementation.
- Creating appropriate promotional materials to support the field force in their communication, following internal guidelines.
- Leading new product launches for therapeutic and consumer healthcare products.
- Supporting the enlistment of products into the Hospital Formulary List/SDL through close collaboration with the sales team.
- Managing inventory by working with the supply chain to ensure proper planning of supply.
- Providing product training to the field force and supporting them in their promotional messaging.
- Assessing the need for obtaining market data through market research to develop marketing plans and monitor the progress of products.
- Monitoring competitors' developments and devising counter strategies to prevent the erosion of market share.
- Developing KOLs and brand advocates for new and established products.
- Managing events, including organizing and coordinating conferences, workshops, and large-scale events.
- Managing vendors/agencies, including digital, advertising, media, and creative agencies, to maximize their contribution to promotional strategies and campaigns.
Qualifications
- Bachelor’s or Master’s degree in Pharmacy, Marketing Management, Business Administration, or related fields.
- 5-10 years of experience in consumer healthcare product marketing management, OTC channels.
- Excellent working knowledge of OTC and MT channels.
- Good command of English.