Job title: Assistant Performance Marketing
Job type: Permanent
Emp type: Full-time
Industry: Consumer Electronics/Appliances/Mobiles
Functional Expertise: Marketing & Public Relations
Salary type: Monthly
Salary from: THB ฿30,000.00
Salary to: THB ฿45,000.00
Location: Bangkok, TH
Job published: 2025-02-21
Job ID: 131966
Contact name: Orraphan Wanitchakham, Soravit Nilapant

Job Description

Our client is a brand that provides a wide range of laundry machines and tools.

Key Responsibilities:

Lead Generation Management

  • Tracking and analyzing leads across various online channels.
  • Providing detailed reports on lead numbers and conversion statistics to the branding team.
  • Conducting marketing research on investor trends, the laundromat industry, and franchise industry insights to inform strategic decisions.

Campaign Support

  • Collaborating with the branding team to understand campaign ideas, content, and event plans.
  • Preparing and managing tools and plans for executing ad campaigns, ensuring alignment with performance objectives.
  • Actively supporting end-user campaigns for laundromat usage by providing necessary performance data and insights.

Performance Planning

  • Initiating discussions with the branding team about campaign plans and ensuring performance goals are integrated into overall marketing strategies.
  • Developing and implementing performance marketing plans, working closely with the Ad Specialist to execute ad campaigns.

Analytical Reporting

  • Generating and presenting detailed performance reports to the Marketing Manager, highlighting key metrics and actionable insights.
  • Monitoring and analyzing campaign performance data, making recommendations for optimization.

Qualifications:

  • Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Experience: 2-3 years of experience in digital marketing, with a focus on lead generation and performance marketing.
  • Technical Skills: Proficiency in digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and CRM systems. Knowledge of marketing automation tools is a plus.
  • Analytical Skills: Strong analytical skills with the ability to interpret data trends and make data-driven decisions.
  • Communication Skills: Excellent written and verbal communication skills, with the ability to present complex data clearly and concisely.
  • Detail-oriented: High attention to detail and strong organizational skills, with the ability to manage multiple projects simultaneously.
  • Team Player: Ability to work collaboratively in a team environment and contribute to the success of the team.