Job Description
Our client is a leading global telecommunications solutions provider that has built up product portfolios and services including mobile networks, broadband networks, IP-based networks, optical networks, telecom value-added services, and terminals.
Responsibilities;
- KOL management.
- Seek, analyze and contact KOLs in order to get a price and to support the Procurement team with the negotiation and contract.
- Work with the Product team to create briefing materials and introduce the products to the KOLs (including both paid and non-paid influencers).
- Follow up, provide feedback, and track the KOLs contents for both paid and non-paid to align with the product communication strategy and brand guidelines.
- Track all of the product samples until the end of their lifecycle.
- Deliver product samples to KOLs and manage the sample logistics and documents to make sure that samples are not lost.
- Control, monitor, and manage KOL content to be published on time on KOLs’ channels and the official company channels such as Facebook and TikTok Shop.
- Build both short and long-term relationship with KOLs and support them as appropriate.
- Support the team to arrange events such as launch events, briefing sessions, thank you parties and other small events (KOL birthday, New Year celebration, etc.).
- Monitor any risks to the company.
- Report on KOLs performance.
Qualifications:
- English communication skills are compulsory (Chinese is a plus).
- Bachelor’s degree in any major (preferably in Marketing, Economics, Journalist, or related with business).
- 3-5 years of KOL management (Tech and lifestyle brand especially and with agencies experience is a plus).
- Digital marketing and e-commerce experience are not required, but must understand the digital marketing journey.
- Understanding of major social platforms (Instagram, Facebook, TikTok, YouTube, and Twitter).
- Background in KOL live streaming on Facebook, Lazada, Shopee and TikTok.
- Friendly, talkative, enjoyable, having a positive attitude.
- Excellent problem-solving skills.
- VDO editing skills for TikTok and IG Reel is a plus.