A leading retail department store is looking for a talented Marketing Manager. Reporting directly to senior management. Your main responsibility is to deliver the best-in-class marketing strategy for Luxury-Premium Outlet.
- Working closely with senior management.
- Creating and implementing overall online, off-line, media, and marketing campaign for Luxury-Premium Outlet.
- Developing strategies and managing agency partners of deliverable for all stores.
- Planning and implementing Tourism PR, Sales Promotion and Event for Luxury-Premium Outlet.
- Developing marketing activities within provided budgets and negotiating terms and costing with suppliers.
- Measuring marketing KPI’s (e.g. matchmaking, acquisition, visitation, conversion, retention, NPS, etc.) to determine marketing performance effectiveness and adapting future plan to incorporate improvements.
- Developing a pricing strategy that maximizes profits and market share but considering customer satisfaction.
- Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
- Building brand awareness and positioning.
- Bachelor's or Master's Degree in Marketing, Business Administration or related field.
- Aged between 35-45 years old.
- Solid marketing experience (10+ years).
- Background from Retail Business with network & connections is a must.
- Must be able to work standalone.
- Excellent English communication and good presentation skills.